Monday 10 June 2013

[www.keralites.net] Ross Lovegrove for VONDOM | BIOPHILIA Collection

BIOPHILIA Collection explores the a new design language that forms a dialogue between time, form and space combining the pioneering organic design of Sagrada Famila by Antonio Gaudi , VONDOM expertise in advanced roto-moulded technology and my studios ongoing research into the transference of digital process into contemporary design.




This enrichment process places its origin at a time when discovery of nature , its wonder and the resulting diversity of forms beginning with Art Nouveaux , an enduringly beautiful and sensual movement in art that brought the organic World brought inanimate objects to life through the fluid organic minds of designers , artists , photographers and architects alike.




Taken out of craft and into the 21st century progressive domain of polymerization and industry BIOPHILIA is a collection , acknowledges this lineage but pushes the boundaries between material structure and form into a new modern territory as yet unseen, parametrically conceived and diametrically opposed to modernism in its expression.









www.keralites.net

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