[www.keralites.net] Fwd: SWOT Analysis (Strengths - Weaknesses - Opportunities - Threats)

 

SWOT Analysis (Strengths - Weaknesses - Opportunities - Threats)   SWOT Analysis is a powerful technique for understanding your Strengths and Weaknesses, and for looking at the Opportunities and Threats you face.   It helps you develop your career or business in a way that takes best advantage of your talents, abilities and opportunities.   With a little thought, it can help you uncover opportunities that you are well placed to exploit. And by understanding the weaknesses of your business, you can manag.   You can make a strategy that helps you distinguish yourself from your competitors, so that you can be successfully.   Strengths and weaknesses are often internal to your organization. Opportunities and threats often relate to external factors.   Understand your Strengths and weaknesses - Opportunities and threats   Answer the following questions: Strengths: What advantages does your company have? What do you do better than anyone else? What unique resources you have? What do people see as your strengths? What factors 'get the sale'?   Be realistic: In looking at your strengths, think about them in relation to your competitors - for example, if all your competitors provide high quality products, then a high quality production process is not a strength, it is a necessity.   Weaknesses: What could you improve? What should you avoid? What factors lose you sales? Opportunities: Useful opportunities can come from such things as: Changes in technology and markets on both a broad and narrow scale. - social patterns, population profiles, lifestyle changes. Understand government policy related to your field.   Threats: What obstacles do you face? What is your competition doing that you should be worried about? Are the required specifications for your job, products or services changing? Is changing technology threatening your position? Do you have bad debt or cash-flow problems? Could any of your weaknesses seriously threaten your business?   Carrying out this analysis will often be illuminating - both in terms of pointing out what needs to be done, and in putting problems into perspective.   You can also apply SWOT Analysis to your competitors. As you do this, you'll start to see how and where you should compete against your competitors.

 

 

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Posted by: Cool Kis <cooolkis@gmail.com>

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